REICH, with 35+ years in the public relations field, has strong contacts and a solid track record
of publicity in major markets, especially in the highly competitive New York market.
clients appearing frequently in The New York Times, The Daily News, and on virtually every New York TV channel and
many radio stations throughout the region. He generates frequent exposure for clients in major market newspapers
nationally, as well as a broad range of targeted trade publications in print and online.
won national awards for his work, including a Marketing Excellence Award for his work representing McDonald’s, and a
National Safety Council Award and The Administrator’s Award for traffic safety programs for the National Highway Traffic
Safety Administration and the New York Automobile Show. A project he developed on fire safety for McDonald’s
won an Emmy Award for health & science reporter Dr. Frank Field at WCBS-TV, New York.
Before founding Reich Communications in 1990, David was a senior v.p. at Manning, Selvage & Lee, where
he headed the corporate-financial department, representing GE Credit Corp., Ryder System, Coopers & Lybrand, NCR and others.
As senior vice president at another Top 10 p.r. agency, The Rowland Company, he managed large consumer accounts that
included McDonald's and Bacardi. His background also includes work for Jaguar Cars, Phillips Petroleum,
RJR Foods, Gulf Oil and Westinghouse. He led the p.r. team for the launch of L’eggs Pantyhose, which became a Harvard
B-School marketing case history.
David lives in suburban Mount Vernon, N.Y., where he has been active in civic and school affairs
and has served as a pro-bono public relations consultant to two mayors and the city comptroller. He is a contributing writer
for the online marketing newsletter MarketingProfs Daily Fix and he has written chapters for all three editions of The
Age of Conversation.